The organisers of Cosmetista hair & beauty fair have just announced a change in the dates and venue of the Casablanca event. The revised retails are as follows: May 27th – 30th 2023 at the International Trade Fair Center of the “Office des Changes” in Casablanca.
“Due to the uncertainty related to the opening of the International Fair of Casablanca OFEC for the year 2023, we would like to inform you that we are forced to change the dates and location of the event,” they said in a recent announcement. “The new dates are May 27th – 30th 2023, and the event will be held at the International Trade Fair Center of the “Office des Changes” in Casablanca. We apologize for any inconvenience that these changes may cause and we sincerely hope that you will be able to join us on the new dates. Thank you for your understanding”.
Cosmetista Expo North & West Africa is one of Africa’s largest trade fairs bringing together all stakeholders in the hair, beauty, cosmetics and wellness sectors. Cosmetista Expo North & West Africa has become today a must-attend annual event, and a marketplace for brands and distributors. Indeed, the cosmetics market in Morocco has recorded an annual growth which varies between 10% and 15%. In 2017 it reached a turnover of 1.09Billion US$ which is expected to be doubled by 2025, according to the study Morocco Cosmetics Market Size and Trends analysis report.
Following four successful editions, the Cosmetista Expo North & West Africa is looking forward to its 6th edition from May 27th – 30th , 2023 at the CICEC – International Trade Fair Center, Casablanca, Morocco.
In 2022, the first edition after the pandemic interruption, the fair was visited by 12,000 people (71% professional) that met 98 exhibitors in the 2,000 sqm exposition area. These numbers are expected to be beaten by the 2023 edition thank the consistent media-communication plan put in place by the organizers. To ensure the vast and qualified attendance of visitors and offer optimum visibility to products and services, Cosmetista Expo North & West Africa 2022 deploys a digital campaign to invite more than 50,000 targeted Moroccan and international contacts from the hair, beauty and wellness industry. The campaign will also involve traditional media such as newspapers, magazines, radio, urban billboards and direct marketing.
For more information visit the official website.
