As the beauty industry eagerly anticipates Cosmoprof Worldwide Bologna 2025, scheduled from March 20 to 23, professionals and enthusiasts alike are preparing for a showcase of groundbreaking innovations.
This annual event has been a beacon for the latest trends and advancements across all beauty sectors for over half a century, bringing together leading brands, visionary stylists, and industry pioneers from around the world. More than just an exhibition, it is a dynamic showcase of innovation, where the latest trends, breakthrough products, and advanced techniques set the course for the future of hair care and styling.
This year’s edition promises an extensive array of products and services tailored to the needs of salon owners, hairdressers, stylists, and barbers—from hair care and coloring innovations to cutting-edge styling tools and salon equipment. Whether seeking new technologies, expert insights, or inspiration to elevate their business, attendees will find a wealth of opportunities to stay ahead in a rapidly evolving industry.
As we look forward to the event, here’s a preview of some of the exciting new launches set to debut at Cosmoprof Worldwide Bologna 2025:
Fisiocosmetica’s Revolutionary K5 Complex to Combat Hair Loss
At Cosmoprof Bologna 2025, Fisiocosmetica will introduce the K5 Complex, a novel molecule designed to combat hair loss by extending the hair’s growth phase. This unique formula activates the dermal papilla, promoting hair regeneration. The K5 Complex lotion is applied directly to the scalp’s central region, with a recommended dosage of up to nine drops per application.
Established in 1970 by three hairdressers from Pisa, Fisiocosmetica specializes in natural Tuscan hair and skin care products. The company expanded internationally in 1996, focusing on the Asian market, and experienced significant growth. In 2018, Fisiocosmetica opened a new headquarters, and in 2022, it launched Fisio Lab, an advanced service initiative for hairdressers and beauticians, strengthening its global footprint.
Kaaral’s Maraes Lamino Care Elevates Hair Health with Science and Shine
Founded in Italy’s Abruzzo region in 1981 by the Vitulli family, Kaaral has developed a state-of-the-art production facility over the years, earning key quality, safety, and environmental certifications.
Their Maraes Lamino Care line is formulated to provide hair with an immediate, luminous shine through a blend of keratin and advanced nutrient complexes. This line repairs and fortifies damaged hair, delivering deep hydration and improving fiber elasticity. Suitable for all hair types, Lamino Care shields against environmental stressors and offers professional-grade results at home, leaving hair stronger, softer, and exceptionally radiant.
Rogazi B.V’s N\O Scalp Care Line: The Science of a Healthy Scalp
Rogazi B.V. has developed the N\O Scalp Care line, emphasising that a healthy scalp is fundamental to healthy hair. This collection includes various nourishing products aimed at treating sensitive scalps and restoring balance. The shampoos and lotions are crafted to heal the scalp and strengthen fragile, damaged hair. N\O Scalp Care provides a personalized, step-by-step system targeting issues such as thinning hair, hair loss, dandruff, and excessive oil production. The products are 100% vegan and free from SLS, SLES, MI/MIT, parabens, and silicones, containing over 95% natural ingredients.
N\O champions independent salons that distinguish themselves through modern craftsmanship, innovative styling, personalised service, and relaxing treatments. Their products are crafted with natural ingredients, meticulously chosen for their efficacy in meeting specific hair requirements. Each formula is a balanced fusion of active components, thoughtfully developed to maximise performance and improve hair health, with every element working in synergy to deliver optimal outcomes.
Sun Sea Cosmetics’ genUS Extra Silver: Elevating Blonde Care
Sun Sea Cosmetics’ genUS brand presents the Extra Silver line, a collection of four products designed to neutralize unwanted warm tones in blonde, white, or bleached hair. Since 1996, Sun Sea Cosmetics has been committed to advancing hair care through superior quality, innovative technology, and a dedication to natural beauty. Their modern laboratories meticulously select premium ingredients known for their beneficial properties, ensuring they work harmoniously with hair. Each product undergoes a comprehensive three-stage testing protocol to guarantee exceptional performance and dependability.
The Extra Silver line includes a shampoo that utilises high concentrations of blue and violet pigments for effective toning while soothing the scalp post-bleaching, a mask, and two leave-in styling products. The mask provides nourishment and repair, enhancing hair’s softness and manageability. When used together, these products offer a progressive toning effect that intensifies with prolonged application, all while maintaining hair safety due to their acidic pH balance. For styling, the nutrient-rich mousse enhances silver tones, and the silky cream is ideal for achieving smooth styles in natural, cool blonde shades.
What These Innovations Mean for Your Business
These product launches underscore the evolving demands of the professional haircare market. Clients are increasingly seeking personalized, effective solutions that combine performance with sustainability. Cosmoprof 2025 provides a unique opportunity for salon professionals to explore these innovations firsthand, establish partnerships, and stay ahead of industry trends.
CONCIERGE
Are you a hairstylist or a hairdresser?
Discover Concierge, the offer tailored to your needs! The package, starting from 164 euros (including VAT), is dedicated to Sunday 23 March 2025, and includes:
- Entry ticket to Cosmoprof for Sunday, with access to the unmissable shows On Hair
- Invitation to the Cosmoprof Closing Party, the closing party of Cosmoprof that will be held on Sunday evening, 23 March
- The night of Sunday, March 23, in a 4-star hotel, with the possibility to choose between a structure outside Bologna or in the city centre
For more information on how to use the Concierge package, visit BolognaWelcome’s website and find out all the details.
